Digital Marketing Analyst Job Vacancy in Lusaka, Zambia – Telecommunications

Marketing
Lusaka
July 6, 2026
ZK15000 - ZK25000 / month
Full Time
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Job Description

Position:Digital Marketing Analyst

Company:MTN Zambia

Location:Lusaka, Zambia

Experience:2-4 years

Education:Bachelor’s degree in Marketing, Communications, or related field

Employment Type:Full-time

Industry:Telecommunications

Department:Marketing

Salary:ZMW 15,000 – 25,000 per month

Vacancies:1

Company Overview

MTN Zambia is a leading telecommunications provider delivering mobile voice, data, and digital services across the nation. As part of the MTN Group, a globally recognized network operating in over 20 countries, MTN Zambia combines local expertise with international standards. The company is committed to innovation, connectivity, and community development, making it a top employer for professionals seeking dynamic career growth. With a strong focus on digital transformation, MTN Zambia offers a vibrant environment where creativity meets technology, supporting Zambia Jobs and fostering long‑term career pathways. This Job Vacancy in Zambia is designed for ambitious marketers and contributes to the growing number of Jobs in Zambia.

Job Overview

The Digital Marketing Analyst will design, execute, and optimize online marketing campaigns that drive brand awareness and subscriber acquisition for MTN Zambia. Working closely with the Marketing and Product teams, the analyst will leverage data insights to enhance campaign performance across social media, search engines, and email platforms. This role is central to the company’s strategy to expand its digital footprint and deliver superior customer experiences. This position represents a significant Career Opportunities in Zambia for digital marketing professionals.

For more information about MTN Zambia’s career portal, visit https://zambiajobssearch.com.

Key Responsibilities

  • Develop and manage digital marketing campaigns across Google Ads, Facebook, Instagram, and emerging platforms.
  • Analyze campaign metrics, generate performance reports, and provide actionable recommendations.
  • Collaborate with creative teams to produce engaging content aligned with brand guidelines.
  • Conduct market research to identify trends, competitor activities, and audience preferences.
  • Optimize SEO and SEM strategies to improve organic reach and paid acquisition efficiency.
  • Maintain budget tracking and ensure cost‑effective allocation of marketing spend.

Required Skills

  • Proficiency in Google Analytics, Google Ads, Facebook Business Manager, and SEO tools.
  • Strong analytical mindset with ability to interpret data and present insights.
  • Excellent written and verbal communication skills.
  • Creative thinking and problem‑solving abilities.
  • Knowledge of CRM platforms and email marketing software.
  • Ability to work independently and as part of a cross‑functional team.

Education

A Bachelor’s degree in Marketing, Communications, Business Administration, or a related discipline is required. Certifications in Google Ads, Facebook Blueprint, or similar digital marketing credentials are advantageous.

Experience

Applicants should have 2‑4 years of hands‑on experience managing digital marketing campaigns, preferably within the telecommunications or technology sector. Prior experience with data‑driven decision making and budget management is essential.

Salary

The position offers a competitive salary range of ZMW 15,000 to 25,000 per month, commensurate with experience and qualifications. Performance‑based bonuses and incentives are also part of the compensation package.

Benefits

  • Health insurance covering medical, dental, and vision.
  • Retirement savings plan with employer contributions.
  • Paid annual leave and public holidays.
  • Employee discount on MTN services and devices.
  • Access to employee assistance programs and wellness initiatives.

Training

  • Continuous learning through MTN Academy and external certification programs.
  • Mentorship opportunities with senior marketing leaders.
  • Workshops on emerging digital trends, data analytics, and creative storytelling.

Working Environment

MTN Zambia provides a modern office setting equipped with collaborative spaces, high‑speed internet, and state‑of‑the‑art technology. The culture promotes inclusivity, innovation, and work‑life balance, encouraging employees to contribute ideas and grow professionally.

Application Process

Interested candidates should submit their application through the online portal on the company website. The process includes an initial screening, a technical assessment, and two interview stages – one with the marketing team and another with senior management. Applicants will be notified of their status within two weeks of submission.

Equal Opportunity Statement

MTN Zambia is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees, regardless of gender, race, religion, or disability. Our hiring practices support the principles of Hiring in Zambia and promote fair Employment in Zambia.

Explore similar opportunities in neighboring markets at https://www.rwandajobsearch.com/.

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